Challenge:
The goal was to increase the number of patients and achieve a higher return on ad spend.
We closely monitored search volume for Google Ads to ensure that our campaigns were targeting high-demand search terms. Along with this, we focused on building awareness through high-impact creatives that encouraged sharing and engagement, not just clicks.
Our Strategy:
- We drive patient bookings through our four step approach: Reach, Acquire, Convert, and Retain. By setting up multiple booking channels including phone calls, chat windows, and online forms, we make it easy for patients to schedule appointments however they prefer.
- We don't just launch campaigns and hope for the best. We closely track what works, test different headlines and visuals, and quickly adjust to improve results. Our eye catching ads don't just get clicks they get shared, naturally expanding your reach without extra cost. Every decision we make focuses on one goal: filling your appointment calendar.